The
Heritage automotive organization was established in 1991 in
Morrow, Georgia. The founders knew that in order for a
local
business to truly reach its highest potential, there must be
a business philosophy that focuses on the dealership's
clients and the dealership team that serves them. This
philosophy enabled Heritage to create a foundation that
paved the way for excellence in many areas.
Our
stated Corporate Goals, which we are all judged by, are
clear and concise:
1) Market
Leadership
2) Client Satisfaction
3)
Dealership Team Member Relations
4) Corporate
Citizenship
The Heritage automotive dealerships serve the community in several different ways. Our priority is assisting the community with its vehicle needs. We place great importance on making sure even our most economical vehicles are safety tested and road worthy. This is an expense not many dealers choose to invest in, but this standard has the highest priority for us and we are proud of this business process.
As the community invests their hard earned money in our vehicles and services, we also support local high school clubs and parent organizations, church fundraising, children's organizations, the local chambers and rotary and wherever else we feel our giving will make a difference.
Heritage strives to be a positive influence in the community and make a difference in the lives of our team members and the members of our community.
You are cordially invited to visit one of the convenient Heritage locations. You can choose from Heritage Cadillac and Heritage Saab in Morrow, two convenient Heritage Volkswagen locations in Union City and Lithia Springs and Infiniti of South Atlanta in Union City. You will be happy you did for years to come.